Films
Premieres | Promotion Events | Press conferences in the GCC region
Launches That Outlast the Red Carpet
At Ferriswheel International, we view film launches not simply as red-carpet affairs, but as powerful vehicles of influence. In the GCC region, where cinema, celebrity, and commerce converge, a premiere or press event becomes a strategic brand moment that can shape public sentiment, drive engagement, and open up new markets.
We create immersive, emotionally resonant experiences that go beyond the traditional premiere format. From high-profile press conferences to large-scale promotional events, we choreograph every element—from venue and cast movement to media outreach and audience flow—to maximise visibility and emotional connection.
Our approach is both cinematic and strategic. We build film-led activations that elevate the narrative, boost box office momentum, and create lasting recall with audiences, brands, and investors alike.
